It took 10 days, 14 hours and 22 minutes, but someone finally called out our claim that marketing is dead. We’ve been waiting to see how long it would take for people to raise a hand and engage us in a conversation about the claim. The over/under was set at 30 days. It took less [...]
Posted in Uncategorized | Tagged brian steketee, communications 3.0, Communications Management, david greiner, marketing, marketing is dead, steketee greiner and company
We’re in an age of open conversation.
The Steketee Greiner Company is a global communications strategy, facilitation and measurement firm based in Grand Rapids, MI. We’re global because you are too, whether you want to be or not. It’s just the way things work now. Your job is to make sure you understand and are [...]
Posted in Uncategorized | Tagged Commission marketing, Communication, communications 3.0, Communications Management, Creative, Digital, experential, facilitation, global, greiner, Influence Marketing, intelligence, Measurement, online marketing, Public Relations, Research, roi, social media, steketee, Strategy
Words to live by….
How to Build a High-Traffic Blog Without Killing Yourself
Posted in Uncategorized
Watch me-
That, ladies and gentlemen was dumb. Are you still thinking about it, though? Did you watch it again? There’s no hidden meaning; just an unfortunate person standing in the wrong place. It illustrates a point though. If you ARE still thinking about it, then you’re retaining it. There was no great plan, no demographic [...]
Posted in Uncategorized
WHAT’S IN A NAME?
QUITE A BIT, ACTUALLY…
We live in the Network Age. It’s viral, it’s social, it’s digital, it’s global and above all, it’s about the individual people that make up communities. And at Context, the strength of our company has always been our community of individual experts. That said, we’ve decided to change our [...]
Posted in Uncategorized | Tagged Communications Management, experential, Measurement, Public Relations, Research, Strategy
…or many more, if you’re lucky. We’ve all heard the old adage “a picture is worth a 1,000 words,” but how often do we stop to think about that. When it comes to creating pure emotional connections, drawing out laughs, or allowing us to see ourselves for what we truly are, visual stimulation be it [...]
Posted in Uncategorized | Tagged Digital, digital marketing, experential, Influence Marketing, Social, social media
