When Google announced they would be taking applications from cities interested in receiving free fiber optic broadband, there was a surge of interest from cities across America – it grew into over 1,000 responses to Google’s request for information (RFI) – and, with some unspoken encouragement from Google’s RFI around community spirit, many of the [...]
Posted in Communication, Measurement, Uncategorized | Tagged asheville, broadband, communities united for broadband, david greiner, duluth, fiber optic, florida, Google, google fiber initiative, grand rapids, greenville, kansas, minnesota, north carolina, pennsylvania, pittsurgh, sarasota, south carolina, steketee greiner and company, topeka, wom, word of mouth
First off, congratulations and good luck to all the cities that have applied. It’s been amazing watching what everyone has pulled together so far. We’ve been fortunate enough to have a very unique perspective.
On that note, and based on Google’s post on its official blog that it will be making its selection “…by the end [...]
Posted in Communication, Measurement | Tagged david greiner, google fiber initiative, google topeka, SEM, SEO, social media, social media strategy, steketee greiner and company
Below is the second in our series of reports ranking the online share of voice for the cities participating in the Google fiber initiative.
This report updates our initial metrics based on the insights we’ve collected from our research, which includes all of the direction submitted through blog comments on our first report and emails we’ve [...]
Posted in SGC Reports, Uncategorized | Tagged david greiner, digital marketing, Google, google fiber initiative, grand rapids, radian6, SGC, share of voice, steketee greiner and company
We’re receiving a number of inquiries from supporters of cities that weren’t included in our report, and the bottom line is that in order for these cities to get on the digital radar, they need to organize their approach by relevant search terms that supporters can find easily and, once connected, more effectively contribute to [...]
Posted in Communication, Measurement, Social Networking, Uncategorized | Tagged david greiner, digital media, digital strategy, fiber, google fiber, google fiber initiative, grand rapids, insights, radian6, social media, steketee greiner and company
With community events for Google’s fiber initiative beginning on March 19th and the growing level of online community involvement that’s building here in Grand Rapids, we put together the first in a series of reports measuring the digital conversations and online efforts surrounding the participating cities looking to have Google’s hyper-speed fiber communications lines installed, [...]
Posted in Communication, Measurement, SGC Reports, Social Networking | Tagged communications, fiber optics, Google, google fiber, google fiber initiative, grand rapids, insights, radian6, SGC, share of voice, social media, steketee greiner and company
